Effective business videos

Effective business videos

An effective business video is much more than just footage of a product or service. It should answer the questions: Who is this business? How can they help me? Do I like them? In video the answers to all these questions can be conveyed in just a few...

The democratisation of on screen advertising

The democratisation of on screen advertising

The democratisation of on screen advertising For a prime time TV advertising slot the airtime alone could run to £30,000 or more. If you factor in the cost of production and potential costs of an ongoing campaign, it’s no surprise that this kind of marketing is a...

Effective business videos

An effective business video is much more than just footage of a product or service. It should answer the questions: Who is this business? How can they help me? Do I like them? In video the answers to all these questions can be conveyed in just a few...

The democratisation of on screen advertising

The democratisation of on screen advertising For a prime time TV advertising slot the airtime alone could run to £30,000 or more. If you factor in the cost of production and potential costs of an ongoing campaign, it’s no surprise that this kind of marketing is a...